Visualize the pace of my sales
- Filters
- Curves
- The view
- Sales curves
- More information
The "Graphs" page under the "Sales" tab allows you to display your sales and their evolutions in the form of different graphs. We will detail all the features of the page: filters, view, sales curves and additional information.
1. Filters
Filters are used to determine which elements you can analyze in the following sections. They help you to refine your analyses and to have a precise vision of the evolution of your sales on a defined parameter. Please note that it is possible to cross-check several filters and display several elements in a single filter.
2. Curves
We will review all the elements we can filter.
- Type of event : If you have set up event types, you will be able to analyze the evolution of your sales on the whole of this typology.
- Location : If you organize events in several different locations, this will allow you for example to display the sales curve of one or several locations in particular.
- Season : The season allows you to refine your analysis over one or more seasons.
- Event : You can also choose to focus your analysis on one or more events.
- Representation : Similarly, you can choose to display a result for one or more performances for a particular event. To do this, you must have selected an event beforehand.
- Sales channel : This filter is interesting if you want to display only the sales made online or at the counter, for example.
- Type of category : If you have set up category types, you can specify your analysis on one or more category types.
- Category : You can choose to display one or more categories.
- Type of price formula : If you have set up price formula types, you can specify your analysis on one or more price formula types.
- Price formula : You can choose to display one or more price formulas
- Marketing list : This filter allows you to analyze sales for a specific type of audience.
- Ticket status : There are several possible ticket statuses: sold, reserved, cancelled and refunded.
By default Arenametrix displays sold tickets, but you can for example choose to add reserved tickets.
We invite you to cross-reference all these elements to have precise and interesting data to exploit! For example define a specific event and the sales channel for online purchases. When your filters are chosen, don't forget to click on the "validate" button in order to display the chosen elements.
3. The view
In the "view" section, you can define the display mode and period.
The display mode is determined by the "Group by" function: you can then choose to sort by "Sales dates" or by "Days before show".
Sales Dates: Allows you to evaluate the overall evolution of sales since the selected events were put up for sale.
Day to performance date: Allows you to analyze the sales curve before a show of an event. This functionality is useful to observe the evolution of sales in the last days before the date of the event.
The period allows you to determine the period over which you want to make your analysis.
4. Sales curves
The "Sales curve" section displays a histogram of your sales per day over the selected period. It allows you to observe at a glance the evolution of your sales, the delays of purchase before the representation or the existence of sales peaks related to your communications. You have the possibility to display the histogram according to several display modes: "Daily" or "Cumulative". You can also define the value in ordinate: ticket volume, total amount or average price. Finally, you can move your mouse over one of the sticks to display for example the number of tickets sold for a specific day.
5. More information
This additional information is located on the right and below the histogram. As with the histogram, the results are determined by the filters you have previously selected at the top of the page.
On your right-hand side, you will then have access to the sales realized, the number of tickets sold, the average price and information about the average basket. Below the histogram, you can get an overview of your sales channels, categories and price formulas using pie charts.